History Of Zara
Zara is a spanish clothes and accessories brand it is the flagship brand of the inditex group.
History of zara. Zara should develop a contingency plan and an exit plan as well in case the company cannot continue with the up gradation for some reason. Zara can outsource the management and development to experienced software companies. Amancio ortega opened the first zara store in 1975 in central a coruña galicia spain ortega initially named the store zorba after the classic film zorba the greek but after learning there was a bar with the same name two blocks away they rearranged the letters molded for the sign to zara it is believed extra a came from an additional set of letters that had been.
However zara will have to trade off between highly efficient and expensive companies. By 1989 there were 82 zara stores in spain and ortega began international expansion with. This is a company which do not believe in creating high end advertising campaigns but make it a point to introduce and open new stores.
Zara wanted their clothes to represent today s world in the 21st century and they have been successful in doing so. Zara aims to upgrade the fashion trends as clothing is an important part of any culture or community. He opened the first zara store in la coruña in 1975.
Few clothing brands keep up with the latest fashion are of high quality and yet affordable. By the end of 2001 zara operated 507 stores around the world including spain. History of zara amancio ortega gaona a native of galicia had worked as a clerk at a ladies apparel retailer before starting his own housecoat manufacturing business in 1963.
Zara is a retail flagship store of the inditex group and is reported to be the largest apparel retailer globally. The logo was designed to emphasize the simplicity and elegance of the solution found by amancio ortega a spanish entrepreneur. Zara is the.
Zara massimo dutti pull bear bershka stradivarius and oysho. It all began when ortega established a dress making factory inditex in the year 1963 ten years later he started off a small. Its owner amancio ortega opened first retail store in 1975 in la coruna a small port in spain.
Zara started its journey to provide high end quality clothing at the best prices. Zara is a spanish clothing company which was established in the year 1975. Zara became the world s largest fashion retailer by 2008 end.
With its dramatic introduction of the concept of fast fashion retail since it was founded in 1975 in spain zara aspires to create responsible passion for fashion amongst a broad spectrum of consumers spread across different cultures and age groups. Zara is the most successful brand of spanish company grupo inditex. Zara is one of the world s most successful fashion retail brands if not the most successful one.
